Video and Workbook series By Victor Antonio

Free:7 Ways to Easier Price Increase Conversations

Are you dreading conversations you have with clients? Are you worried they’re going to jump ship or go to a competitor if you raise the prices?

Use these exercises to gain more confidence and precision in your conversations with clients.

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Day 1

The “Why” behind price increases and how to phrase it to customers.

Day 2

Victor gives you some good tools for selling the price increase using the DRIP method when framing the price conversation with your clients.

Day 3

Anchor your clients at a higher price point to increase acceptance.

Day 4

This strategy makes your clients feel like you are honoring their contracts, giving them options, and having consideration for their budgets.

Day 5

A lot of large companies use this strategy to increase their prices slowly. Because they know customers would rather see a small % increase over a long period of time.

Day 6

There is 1 word that will help you have a better price increase conversation with your clients.

One word? Is that even possible?

Yes!

Day 7

When you’re going to increase the price the customer will obviously have some resistance. The key here with this Trade off Strategy is simple.

Free worksheets WITH Scripts

Summary of how to use every step with explanation AND examples. Customizable script examples

Video/Audio Explanation Included

Listen to Victor walk you through each day's concept.

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Value-centric Sales Training

Victor Antonio

A poor upbringing from one of the roughest areas of Chicago didn’t stop Victor from earning a B.S. Electrical Engineering, an MBA and building a 20 year career as a top sales executive and becoming President of Global Sales and Marketing for a $420M company.

As Vice President of International Sales in a Fortune 500 $3B corporation at the time, he was selected from over 500 sales managers to join the President’s Advisory Council for excellence in sales and management.

He has shared the stage with top business speakers: Zig Ziglar, Daymond John (Shark Tank),Paul Otellini (CEO of Intel), and John May (CEO of FedEx Kinkos).

He was also the Host of Spike TV’s personal finance show, Life or Debt.