scale your business & Sales

4X4X4 METHOD

Proven Process

The step-by-step method that grew revenue from 14 million to 98 million.

Universal Sales Formula

Systematically convert new clients &. increase your sales every month

Psychology-Backed

Non-intimidating methods anyone can implement

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Scale Your Sales & Business

C-Level Strategies
Made Simple

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How to make incremental improvements every month

Influence, not Pressure

Part 1

"Who is Victor and why would I listen to this guy?"

How Victor grew a company’s revenue and then did it for his own business.

"Victor, are you telling me what I think you're telling me?"

Incremental improvements that can increase your revenue by 47%.

Part 2

What Harold, the neighbor, and his battle with squirrels can teach us about practical implementation.​

Make this information less intimidating to implement so you can actually see results.

Sales Velocity Equation to break it down at a practical level​.​

Incremental improvements that can increase your revenue by 47%.

Part 3

"I don't care what book you read on selling, I've uncovered the universal formula for sales". ​

4 Ways to Convert People in the Universal Sales Formula​

"How to sell without 'selling'. Sounds like a catchy punchline. But it's not."

Why psychology is universal, Daniel Kahnman’s brain model, and how to simplify messages.

Part 4

"If the brain has equal certainty and fear, they won't buy"

How to calm down your client’s fear, build trust, and position your products (without being pushy).

If you don't have a reference point, sometimes people don't know what to buy"​

How and why introducing another (carefully priced and positioned) option helps people buy and buy at a higher price point. How to influence, not pressure during the decision-making process.

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